AKASH SABHARWAL
Akash is a part-time streamer, but wanted to be prepared for the journey ahead. Even if you are just starting out, branding is more important than ever. Why? It's simple, it sets you apart from the rest. Akash realized this and wanted us to do a full overhaul of his branding.
Akash wanted to mix in two color tones to the his logo branding, but also keeping it very clean & minimal. We decided to go with a strong & bold branding style that is very rigid & minimalistic.
We wanted to keep the style pretty cohesive with the logo branding by ensuring we utilized strong color codes & a very carbon-like theme to clash perfectly.
MINIMALIZE COMPLEXITY
Overall, we took Akash's brand to a complex minimalistic level. You can see both sides of the theme through looking at the intricate details that allow the style to balance perfectly.